What is planned
Meta Custom Audience sync is on the roadmap. It is not in the product and no release date is committed. The intended shape, if and when it is built:Outbound only
Senderz would push audience membership to Meta and read nothing back. No
Meta leads, ad events or conversions would flow into Senderz.
One segment, one audience
You would link a single Senderz segment to a single Meta Custom Audience.
People who enter the segment join it, people who leave are removed.
Hashed identifiers
Members would be matched on hashed email and phone. Plain addresses and
phone numbers would not leave Senderz.
Shared with Google
Meta would reuse the same audience foundation as Google Customer Match
instead of a second, separate one.
Meta and Google prepare email and phone differently before hashing. Applying
one platform’s rules to the other produces a technically valid hash that
matches nobody, with no error message anywhere. That is why Meta needs its
own work rather than a copy of the Google effort.
What you can do today
You can move a segment into Meta by hand. Treat this as a one time snapshot, not a sync. It does not update when the segment changes, and you have to repeat it whenever you want the audience refreshed.1
Build the segment
Create the audience you want under Segments. See
Segments for the filter options.
2
Filter contacts by that segment
Open Contacts and apply the saved segment as a filter. The contact list
now shows exactly the people you are about to export.
3
Choose columns and export
Click Export. In Choose columns to export, pick the fields Meta
needs, normally email and phone. Senderz builds the CSV in the background
and downloads it when it finishes. A large audience takes longer.
4
Upload in Meta Ads Manager
Create a Customer List audience in Meta Ads Manager and upload the file,
following Meta’s own instructions for customer file audiences. Meta does
the hashing and matching on its side.
Related
Google Customer Match
The sibling ad audience integration. Also not available yet.
All integrations
What Senderz can connect to today.
Segments
Build the audience you want to export.
Contacts
Filtering, columns and exporting your contact list.

